Strengthening Supply Chain Resilience Through Smart Inventory Management

Gentry & Stone Supply Chain

Excess inventory is a silent drain on resources, undermining supply chain resilience and eroding profitability. In a post-pandemic world marked by economic uncertainty and fluctuating consumer demand, effective inventory management has never been more critical. Retailers and distributors alike are discovering that overstocking not only ties up capital but also amplifies operational risks, making it essential to reengineer supply chain processes to stay agile and competitive.

The Burden of Overstocking

In June 2022, Target Corporation announced a bold initiative to right-size its inventory, a move driven by the lessons learned during the supply chain disruptions of 2020 and 2021. By adjusting markdown strategies, holding inventory further upstream, and collaborating with vendors to cancel unnecessary orders and shorten lead times, Target laid the groundwork for its recovery and profitability in 2023. This multi-pronged approach highlights a growing recognition that traditional methods of inventory management are no longer sufficient in today’s volatile environment.

Across the United States, many retailers have overcorrected after the supply shortages of the early pandemic, leading to dramatic increases in inventory levels—so much so that in some cases, excess inventory can be observed from space. Data shows that, on average, retail days on hand have increased by 12% since 2021. This surge in inventory, coupled with accelerated imports in anticipation of potential port strikes and other disruptions, has significantly impacted profit margins. The hidden costs—ranging from increased storage expenses and higher labor costs in temporary facilities to the risk of obsolescence, particularly in rapidly evolving sectors like electronics—are becoming a major concern for business owners.

Strategic Approaches to Inventory Optimization

To mitigate the damaging effects of excess inventory, companies must adopt proactive inventory optimization strategies. The key lies in leveraging digital tools and advanced analytics to gain real-time insights into inventory performance. Techniques such as AI-driven forecasting and digital supply chain management enable businesses to predict demand more accurately and optimize their ordering processes. This strategic approach not only minimizes excess stock but also ensures that inventory levels align closely with actual market needs.

One effective method is duty engineering, which involves reconfiguring pricing and supply chain arrangements to reduce the overall tariff burden and associated holding costs. By using AI-based cost modeling, companies can simulate different scenarios and determine the optimal level of inventory required to meet customer demand without incurring unnecessary expenses. Additionally, a customer pass-through strategy—where tariff surcharges and holding costs are selectively passed on to price-sensitive customer segments—can further alleviate financial pressures.

Another critical strategy is strategic sourcing. In an environment of rising input costs and supply chain disruptions, businesses must continually reassess their supplier relationships and source materials from cost-effective regions. This involves not only negotiating better terms with existing suppliers but also exploring new partnerships and geographic markets to diversify supply risk.

Building Resilient Supply Chains for the Future

The long-term success of any organization depends on its ability to build a resilient supply chain that can weather economic uncertainties. This means going beyond mere inventory reduction and implementing a comprehensive, company-wide inventory management mindset. Leaders must foster cross-functional collaboration among procurement, logistics, and finance teams to ensure that inventory decisions are aligned with the overall business strategy.

Establishing robust inventory governance is essential. Companies should implement clear KPIs to monitor inventory turnover, holding costs, and supply chain efficiency. Regular audits, combined with real-time analytics, can provide actionable insights that drive continuous improvement. Additionally, companies should be prepared to adapt quickly to macroeconomic shifts—whether it’s adjusting to new tariff policies, managing rising warehouse rents, or countering the impact of global supply chain disruptions.

Ultimately, by turning excess inventory from a costly burden into a strategic asset, organizations can unlock significant competitive advantages. Embracing smart inventory management practices not only frees up valuable capital but also enhances operational agility, positioning businesses to thrive amid disruption and uncertainty.

In conclusion, supply chain resilience is built on the foundation of efficient inventory management. By leveraging digital tools, rethinking sourcing strategies, and embedding robust governance, companies can mitigate the hidden costs of excess inventory and drive sustainable growth. Now is the time to transform disruption into opportunity and secure a competitive edge in today’s dynamic market.